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Want to know a secret?
Some of today’s largest companies (Facebook, Uber, and Dropbox) all started out small and used growth hacking techniques to become the brands we know today.
In this week’s episode of The Digital Entrepreneur, Sean Jackson and Jessica Frick are joined by Sean Ellis and Morgan Brown to go in-depth on how you can grow your online business.
Smart online entrepreneurs appreciate that growth is a function of testing and improving the entire customer experience, and this episode outlines the essential steps you can take right now to expedite growth.
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“Learn from my mistakes, start with the Rainmaker Platform.” — Jason H.
Now here are nine more resources to help you create, sell, and grow — curated by me and members of Digital Commerce Academy.
1. RainMail: Should I use Plain Text or HTML?
Through all of this testing, there’s one hard truth we’ve discovered: Aside from proper list segmentation, nothing boosts opens and clicks as well as an old school, plain-text email. Plain Text vs. HTML Emails: Which Is Better? [Sumbitted by Daniel Chohfi]
2. More on Growth Strategies (Hurray!)
Having a rock-solid growth strategy is one of the most important things you can do. If done correctly, you can follow it to success, and if it fails, you simply need to re-strategize and develop a new plan. Find out how to get started the right way with this article.
3. Remain Focused on Your Email List
The email relationship is a special one. It’s how you can build a personal connection with your customers. There are many stages of this relationship, but if you do it just right, you can reach the point where it becomes magical.
4. Overcome this Organizational Challenge
The context in which we lead has transformed through the digital age. You can’t simply lead the way it was done in the past because it’s not nearly as effective as it once was. So instead, we need a different mindset to achieve results.
5. What You Need to Know about Multichannel Marketing
Multichannel marketing is the practice of engaging with consumers across different channels. By doing so, you create a greater consumer interaction with a more targeted message, which helps with customer retention.
6. Social Media Strikes Again
Social Media: It’s becoming ever more embedded into our lives, and the average person is spending around 40 minutes per day browsing their news feeds. Find out how you can take advantage of this, and why you may want to consider utilizing push notifications to reach your market.
7. Learn from these Mistakes …
I’m sure you’ve heard about some of the recent impressive PR fails by giant brands. In this podcast, you can learn from these disasters. Plus, you will find out the importance of “doing your homework” — how to research a person or an organization so you can approach them intelligently, which can be used in a number of situations in your professional life.
8. Manage Your Reputation
Your online reputation should not be left up to chance. Find out the key things you should consider to proactively cultivate it.
9. Case Study of the Week
It seems like I’ve included about one of these per newsletter, so we might as well make it a weekly thing. Take note, as two entrepreneurs share how they build virality into their mobile apps.
I hope you find these resources to be useful, and that at least one of them helps you take a meaningful step forward during the course of the next week.
Thanks for your attention, and have a great weekend.
Do you want to submit a link for next week’s Digital Entrepreneur? Click here to suggest your link [Academy members only].