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Welcome to another edition of The Digital Entrepreneur Newsletter. I hope you have been well over the last week. 🙂
This week’s podcast episode is about the heart of online marketing: data.
Data is important, but it can often be confusing to understand and hard to act on.
Lucky for you, Sean Jackson and Katy Katz are joined by a true expert in the field, Annie Cushing, who guides you through the most important elements of Google Analytics.
Make sure to give the show a listen as you will learn how to avoid the most common mistakes with Google Analytics.
Listen and subscribe to The Digital Entrepreneur:
If you use another podcast app, just search for “The Digital Entrepreneur” and you should find the show.
Now here are this week’s five resources to help you create, sell, and grow.
1. Successfully Implement New Marketing Tools
Implementing new marketing tools and technologies is no easy task. Here are three tips to ensure your next martech implementation is successful, and one that produces the expected results.
2. Everything You Need to Know About Google Search Console
Google has officially rolled out the new search console to the general public, which means you should probably be learning everything you can about it as it’ll have big implications for SEO. In fact, it may be a huge step forward for increasing transparency in the SEO industry.
3. Work Smarter, Not Harder
Growth is getting harder and more expensive. Find out what viable opportunities companies can leverage in their own growth strategies from growth advisor Casey Winters and Uber’s Andrew Chen.
4. Scale Facebook Ads the Right Way
Having a process for testing and scaling Facebook Ads is the key to profitable results. Here’s your new testing process to consistently find winning ads.
5. Consider Yourself a Good Salesperson?
What are the fundamentals of creating an environment where people feel inclined to buy from you? It’s your job to figure out what makes people buy the kind of thing you have to offer. Here are some strategies you should implement to help you connect with people all over the globe.
I hope you find these resources to be useful, and that at least one of them helps you take a meaningful step forward during the course of the next week.
Thank you for your attention and have a great weekend!