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Welcome to another edition of The Digital Entrepreneur Newsletter.
This week’s podcast recommendation aims to assist you with creating a smart positioning strategy.
What makes you stand out?
And why will people pay attention to you and your content with so many other options out there?
In this episode, Jerod Morris takes a high-level look at how to reassess, and improve, the positioning of your content and offers.
Listen and subscribe to Site Success:
If you use another podcast app, just search for “Site Success” and you should find the show.
Now here are this week’s five resources to help you create, sell, and grow.
1. Break Through.
The biggest roadblocks in the way of your content marketing success may be process-related. Here are three tips that will help you avoid delays and solve your content production challenges.
2. Bee boo boo bop. ?
It’s time to deploy the bot. Well, for Facebook Messenger that is. But first, you’ll have to build it. Just like email, automating your messenger sequence is a great way to deliver value and turn visitors into customers. Curious to learn more? This resource has everything you need to get started.
3. Strategize your social content.
Random social media efforts will not yield any results. Instead, your social media efforts need to be consistent, cohesive, and synchronized. Here are 10 steps to help you create a “perfect” social media strategy.
4. Exercise some patience.
If you want to do truly remarkable work, you need to realize it won’t happen overnight. It takes time to create something you’re proud of. Impatience is one of your biggest enemies. Don’t let it get the best of you.
5. Marketing and selling are like salt and pepper. They just go together.
Marketing and selling are just two different points on a person’s journey from stranger to customer. They’re different points, and the skills for one don’t always perfectly translate to the other. Here’s how selling should be more like marketing and vice versa.
I hope you find these resources to be useful, and that at least one of them helps you take a meaningful step forward during the course of the next week.
Thank you for your attention and have a great weekend!