Author Bio Pages: Examples, Tips, and How to Write Your Own
An author bio page on your website isn’t just a background detail; it’s a powerful asset that can boost SEO, elevate trust, and help you connect with more readers. This isn’t just something we speak about—we put it into practice for ourselves and our clients. We use author bios on the about page of our…
Content Planning Like a Pro: Research, Schedule, Create, Win
When it comes to content, winging it rarely ends well. Many brands post content here and there, hoping something will stick. But if you want to grow an audience, attract organic traffic, and turn readers into customers, you need more than a random upload schedule. You need a content plan. As a content specialist, I…
Your Guide to Technical SEO for Ecommerce: Optimize Your Site for Success
Many people think search engine optimization is about stuffing keywords into badly written articles. Don’t get me wrong, many brands make good use of ecommerce content marketing. But a lot of content is low effort – or straight from ChatGPT. It doesn’t exactly help expand the world’s knowledge base. I want to talk about something…
How to Build the Best Ecommerce Website Structure for SEO
Did you know that 88% of online shoppers won’t return to a site after a bad experience? That’s nearly nine out of ten potential customers, gone for good, all because your ecommerce site wasn’t easy to navigate. But here’s the good news: with the right structure, you can turn things around. An SEO-optimized website not…
The Only Blog Post Template You Need (With Free Download)
Staring at a blank screen while trying to start a blog post can feel like trying to cook a complicated dish without a recipe. You might end up with a kitchen disaster (or just pack it in altogether and order takeout.) A well-crafted blog post template is like a trusted recipe — it takes the…
