Content Hubs: 5 Methods That Increase Engagement + Authority
Imagine you need to find a specific book for a research assignment. But when you go to the library to look for it, you find thousands of books in the room, none of which have been categorized or alphabetized. You know the book is there, but without some sort of organization, it’ll take hours to…
3 Ways to Persuade Someone to Buy From Your Online Store
You shouldn’t think about growing your website traffic. Actually, let me rephrase that: You shouldn’t focus on growing your website traffic. Especially if focusing on growing your traffic leads to superficial goals, such as clicks and views from people who are not the right fit for your ecommerce business and will never buy from you.…
What Is Topical Authority? Build Trust with Expert Content
Have you ever been to a dinner party and found yourself stuck talking to a “know-it-all”? They can prattle on about anything and everything, yet when you really listen, it’s clear they’re making it up on the fly. In the world of SEO and content marketing, being seen as a credible expert, or having topical…
Best Organic SEO Services: No Hype, Just Traffic That Sells
Organic SEO services help you craft strategic marketing plans that lead to more visibility in search results. When search engines like Google and Bing display the content you create more prominently, customers are more likely to find your website before they find your competitors. Sound too good to be true? That’s why you might be…
Ecommerce Schema for Product Pages: Boost CTR & Conversions
You want the stars. You want the dollars. You want your products shown in all their colors. If you want to jazz up your product pages and outshine all your competitors in Google Search, you need ecommerce schema! The schema markup (AKA structured data) is a piece of code that provides Google and other search…
