Articles by the DCP Team

  • Keyword Cannibalization: Don’t Let Your Site Eat Itself

    Keyword Cannibalization: Don’t Let Your Site Eat Itself

    Do you ever wonder why your blog posts or site pages aren’t ranking despite all the effort you’ve put in?  Maybe you’ve spent hours researching keywords, writing creative content, and optimizing for SEO, but the results are disappointing. Your site might be cannibalizing itself. Keyword cannibalization might sound like something out of a dystopian thriller,…

    Continue reading…


  • How to Create the Best Ecommerce Website Structure for SEO

    How to Create the Best Ecommerce Website Structure for SEO

    Did you know that 88% of online shoppers won’t return to a site after a bad experience? That’s nearly nine out of ten potential customers, gone for good, all because your ecommerce site wasn’t easy to navigate. But here’s the good news: with the right structure, you can turn things around.  An SEO-optimized website not…

    Continue reading…


  • Off-Page SEO for Ecommerce: Strategies to Boost Your Online Store’s Visibility

    Off-Page SEO for Ecommerce: Strategies to Boost Your Online Store’s Visibility

    “If you build it, they will come.”  This might be true in baseball movies, but when it comes to ecommerce, it couldn’t be further from the truth.  You might have an amazing store with top-notch products, but without the right strategies in place, no one’s going to see it. That’s where off-page SEO comes in.…

    Continue reading…