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Welcome to another edition of The Digital Entrepreneur Newsletter.
Once you’ve made the big decisions about who your course is serving and what transformation your course will deliver (our topic last week), it’s time to get down to the nitty-gritty of determining how you will actually execute your lesson.
Keep moving forward in the direction that serves your big picture goals for your course.
Keep these questions in mind to ensure you remain on track.
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Now here are this week’s five resources to help you create, sell, and grow.
1. A new Instagram feature you must know about.
Instagram is making it possible for all users to upload hour-long video content. Creators uploading hour-long videos will have their own channel where their long-form video content will live.
2. We’re entering a new phase of digital marketing.
L’Oréal is one of the most innovative, forward-thinking beauty companies in the world. Its approach to marketing is no exception. Here’s how the company navigated through the evolving digital media landscape, and what they believe is next for digital marketing.
3. Our phones are an extension of ourselves.
In today’s mobile world, apps are the rulers of the kingdom. If you’re currently developing an app, and are working on marketing and acquisition, you need to focus on both paid and organic channels.
4. Don’t forget about the “human factor.”
There’s a solid amount of psychological research exploring what makes a person likable enough to buy from. Let’s dig into it. After all, it’s important to have an influence on your customers, isn’t it?
5. You’re cordially invited to this free webinar.
Tim Paige is hosting a free webinar on Tuesday, June 26, 12:00 Noon Eastern Time to teach you how to improve your selling skills for your product, service, course, or other offering … without feeling creepy. Register today!
I hope you find these resources to be useful, and that at least one of them helps you take a meaningful step forward during the course of the next week.
Thank you for your attention and have a great weekend!