Keyword Cannibalization: Don’t Let Your Site Eat Itself
Do you ever wonder why your blog posts or site pages aren’t ranking despite all the effort you’ve put in? Maybe you’ve spent hours researching keywords, writing creative content, and optimizing for SEO, but the results are disappointing. Your site might be cannibalizing itself. Keyword cannibalization might sound like something out of a dystopian thriller,…
Author Bio Pages: Examples, Tips, and How to Write Your Own
An author bio page on your website isn’t just a background detail; it’s a powerful asset that can boost SEO, elevate trust, and help you connect with more readers. This isn’t just something we speak about—we put it into practice for ourselves and our clients. We use author bios on the about page of our…
Content Planning Like a Pro: Research, Schedule, Create, Win
When it comes to content, winging it rarely ends well. Many brands post content here and there, hoping something will stick. But if you want to grow an audience, attract organic traffic, and turn readers into customers, you need more than a random upload schedule. You need a content plan. As a content specialist, I…
Your Guide to Technical SEO for Ecommerce: Optimize Your Site for Success
Many people think search engine optimization is about stuffing keywords into badly written articles. Don’t get me wrong, many brands make good use of ecommerce content marketing. But a lot of content is low effort – or straight from ChatGPT. It doesn’t exactly help expand the world’s knowledge base. I want to talk about something…
How to Build the Best Ecommerce Website Structure for SEO
Did you know that 88% of online shoppers won’t return to a site after a bad experience? That’s nearly nine out of ten potential customers, gone for good, all because your ecommerce site wasn’t easy to navigate. But here’s the good news: with the right structure, you can turn things around. An SEO-optimized website not…
